Food Is Not An Afterthought

August 10, 2016  |   WQQ Blog   |     |   Comments Off on Food Is Not An Afterthought

NACEAs an attendee of NACE Experience, you KNOW food is no afterthought; it’s essential to crafting an entertaining and engaging live experience, whether it’s a private dinner for 50 people or a conference for 5,000 people. With health-conscious, food-savvy guests comes the need for event and meeting professionals to focus on what's being served and how. In this podcast episode, hosts Audrey Gallien and Brandt Krueger chat with industry veterans—Southern Wine & Spirits of America vice president of corporate communications and national events Lee Brian Schrager; Creative Edge Parties president and creative director Carla Ruben; the Hilton Chicago’s director of catering sales, Robert Neubert—to find out why expectations have changed and how caterers, venues, organizers, and hosts are collaborating to align catering with event messaging.

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